License Wild Earth Wisdom Camps for Your Community
A proven method for helping solve the challenges kids face today—ready to bring to your community.
Book a Discovery Call with the FounderThe Wisdom of the Earth
Running a camp is hard work. But not nearly as hard as watching kids grow up thinking nature is a screensaver.
Most nature programs stay at the surface—hiking, basic crafts, and a few campfire songs. But we know that today’s children need more than just "outdoor time." They are facing a mental health crisis born of disconnection. They’re hungry for earth connection, for a healthy brain, and for a deep, embodied relationship with the living world.
The problem is real. Here are two ways we help solve it.
Curriculum Only is for camps, schools, and programs that already have staff and infrastructure and want our field-tested 'Wisdom Vault' of ceremonies, seasonal blueprints, and rites-of-passage content.
Full Business License includes everything in the Curriculum offering, PLUS branding, marketing systems, operations, and direct, hands-on training from the Founder to launch your own Wild Earth Wisdom camp.
We’ve spent nearly two decades blending ancient wisdom with modern neuroscience to create a system that actually works. It heals, builds character, nurtures connection. And honestly? It’s time to get this framework into more hands.
Why Training Matters?
Wild Earth Wisdom Camps is a rich, multi-layered curriculum that weaves together ancient wisdom traditions, modern adventure education, earth science, personal coaching, and ceremonial facilitation—skills most camp leaders have never had to combine before, let alone teach. Some of the interpersonal development work and nature metaphors will be new even to experienced Guides. That's why we built training directly into our licensing packages, at increasing levels of depth.
Experienced Guides with a deep connection to nature, expertise in personal coaching techniques, a high level of earth science knowledge, strong leadership skills, extensive outdoor adventure experience, and knowledge of sound ceremonial practices might be successful with the lowest level of Curriculum Only support. Novice and less experienced Guides will naturally need more training. Licensees receive the 220-page Licensee Handbook, and Guide training is supported with a separate 50-page Guide Training Manual. Guides will also thrive personally, learning interpersonal skills and nature's wisdom themselves as they learn how to deliver it to children, building a stronger, more connected team of Guides for your camp. We've learned over 16 years of refinement that Guides return year after year, enriched each summer by delivering a curriculum that keeps teaching them back.
Licensing WEWC means gaining access to that refinement, distilled into two clear pathways. The pattern holds true across both: the more training your team receives, the stronger your program becomes.
The Curriculum License
Bring Earth Wisdom home to your community.
Think of this as the "Recipe." You get the secret sauce—the specific ceremonies, the games that never fail, and the energetic flow that makes our camps transformational.
Who This Is For
- Existing Camps: Enrich your programming with deeper meaning, unique outdoor learning adventures, character building, and "rites of passage."
- Schools & Nature Centers: A turnkey, field-tested, nature-based curriculum that connects nature ecology to personal ecology.
- Community Leaders: A structured "plug-and-play" roadmap to start serving kids immediately.
The "Wisdom Vault"
- The Curriculum Blueprint: Day-by-day camp guides that take the guesswork out of planning.
- The Ceremony Guide: The exact words and steps for the rites of passage that move hearts.
- The Staff Science: Simple, digestible explainers for your counselors on why and how nature heals the brain.
- The "Powered by Wild Earth Wisdom Camps Curriculum" Badge: Immediate credibility with parents looking for much more than just regular summer camps.
Investment Logic & One-Time Fee Matrix
This isn't a subscription. It’s a perpetual asset for your camp program. For the cost of roughly 10 to 15 campers, you own this curriculum for your specific location—forever.
Tier 1: Library
Small Camp (<100) $5,000
Mid-Size (100–499) $7,500
Enterprise (500+) $10,000
- Full access to digital "Wisdom Vault"
- Day-by-day Curriculum (and Guide Training Manual)
- Ceremony & Rites of Passage scripts
- Science behind the magic
- "Powered by Wild Earth Wisdom Camps Curriculum" badge for marketing
Tier 2: Guided
Small Camp (<100) $7,500
Mid-Size (100–499) $10,000
Enterprise (500+) $15,000
- Everything in Tier 1, PLUS
- 4 Seasonal strategy calls with Susie (8 hours of consulting)
- Curriculum integration support
- Guide hiring support and Guide Training Manual
- 2 Remote Guide training sessions (4 hours of training)
Tier 3: Master
Small Camp (<100) $10,000
Mid-Size (100–499) $15,000
Enterprise (500+) $20,000
- Everything in Tier 2, PLUS
- Site-specific adaptation consulting
- Founder-led staff intensive online training (10 hours)
- Branded social media marketing launch package
- Launch presence and support (1 full day)
The ROI: If you charge $500 per camper, a $5,000 license pays for itself with your first 10 enrollments. After that, every cent generated belongs entirely to your program.
The Full Business License
Launch the Movement. Own the Brand.
This is the "Restaurant." You don't just get the recipes; you get the brand, the marketing engine, and the Founder’s direct mentorship. You become a Wild Earth Wisdom camp.
Who This Is For
- Mission-Driven Entrepreneurs: Build a business that aligns with your soul and provides a legacy for your family.
- Visionary Educators: Step out of the classroom and build your own "Wild Earth" ecosystem.
- Legacy Builders: Own a territory and be the go-to authority for nature-based rite-of-passage work in your region.
The Full Ecosystem
- Exclusive Branding: Full rights to the Wild Earth Wisdom name, logo, and reputation.
- The Business Engine: Every template we use—from marketing and registration to parent comms.
- Mentorship: Direct, one-on-one consulting with Susie Kincade to help you hire, train, and launch.
- Territory Protection: We will not license another camp in your immediate backyard.
License Investment & Tiers
Standard
- 20 hours structured online training, including "The Art of Ceremony" and how to use ritual and ceremony to reinforce the learning
- Site-specific adaptation consulting
- Complete Curriculum, Operations, Marketing, and Business Licensee Handbook
- Brand assets (logos, taglines, social media templates, camp forms)
- Guide Training Manual
- Guided support through launch (10 hours)
- Perpetual license and use of the "Powered by Wild Earth Wisdom Camps Curriculum" badge for marketing
Ultra
- Everything in Standard tier, PLUS
- 4 days of intensive on-site mentorship/training
- Training for subcontracted specialty Guides as needed
- In-person launch presence and support (2 full days)
- Direct business and marketing mentorship (10 hours), plus discounted ongoing support
- Premier Regional Territory Rights, including local naming rights (e.g. append estate/territory suffix or prefix based on demand catchment area and geography). We will not license another camp within your designated county/region.
- The Launchpad: Supported over your first six months, as you complete your training hours, launch your program, and get up and running with direct guidance along the way.(up to 10 hours)
- Ongoing mentoring support for two years (up to 20 hours)
- Expansion consulting and modeling
Licensing is a one-time investment, with no renewals, royalties, or ongoing fees.
Revenue Potential
Fees: Younger day camps: $425 | Older youth day camp with one overnight: $550-575
$15,300
3 Younger sessions (12 campers)
$13,800
2 Older sessions (12 campers)
$29,100
Total Summer Potential
Investment Recovery Timeline
Based on historical performance, operators recover their initial license investment within this period.
Timeline depends on:
- • The number of camps run per year
- • Local pricing decisions
- • Community engagement and repeat families
- • Operational efficiency
This model rewards consistency and relationship-building rather than rapid scaling.
Next Steps for the Full License
Discovery Call
We meet to see if our values and visions align.
Territory Audit
We analyze your local market and land access.
The Launchpad
6 months of intensive business and curriculum training.
Two Licensing Options at a Glance
Curriculum License
Focus on content integration
- 16 Years of Field-Tested Content
- One-Time Perpetual Payment
- Use "Powered by Wild Earth Wisdom Camps Curriculum" Badge.
- Business & Marketing Systems
- Direct Mentorship & Site Visit
- Territory Exclusivity
Full Business License
Focus on full business growth
- 16 Years of Field-Tested Content
- One-Time Perpetual Payment
- Full Brand Rights
- Business & Marketing Systems
- Direct Mentorship & Site Visit
- Territory Exclusivity
Because the web of life is waiting.
The children in your community are ready to fly. They just need a place to stand, to call from, and a mentor who knows the way.
Whether you start small with our curriculum or go all-in with a full license, the mission is the same: Reawakening the spirit of youth and their connection to all life on earth.
Book A Discovery Call with the Founder