Two Paths to Transformation.
One Mission.
Whether you are looking to level up your existing youth program with character-building, nature-connected curricula or launch a turnkey nature-based camp from scratch, we provide the blueprint.
Book a Discovery Call with SusieThe Wisdom of the Earth
Running a camp is hard work. But not nearly as hard as watching kids grow up thinking nature is a screensaver.
Most nature programs stay at the surface—hiking, basic crafts, and a few campfire songs. But we know that today’s children need more than just "outdoor time." They are facing a mental health crisis born of disconnection. They’re hungry for earth connection, for a healthy brain, and for a deep, embodied relationship with the living world.
We’ve spent nearly two decades blending ancient wisdom with modern neuroscience to create a system that actually works. It heals, builds character, nurtures connection. And honestly? It’s time to get this framework into more hands.
The Curriculum License
Bring Earth Wisdom home to your community.
Think of this as the "Recipe." You get the secret sauce—the specific ceremonies, the games that never fail, and the energetic flow that makes our camps transformational.
Who This Is For
- Existing Camps: Enrich your programming with deeper meaning, unique outdoor learning adventures, character building, and "rites of passage."
- Schools & Nature Centers: A turnkey, field-tested, nature-based curriculum that connects nature ecology to personal ecology.
- Community Leaders: A structured "plug-and-play" roadmap to start serving kids immediately.
The "Wisdom Vault"
- The Seasonal Blueprint: Day-by-day camp guides that take the guesswork out of planning.
- The Ceremony Guide: The exact words and steps for the rites of passage that move hearts.
- The Staff Science: Simple, digestible explainers for your counselors on why and how nature heals the brain.
- The "Powered by" Badge: Immediate credibility with parents looking for more than childcare.
Investment Logic & One-Time Fee Matrix
This isn't a subscription. It’s a perpetual asset for your camp program. For the cost of roughly 10 to 15 campers, you own this curriculum for your specific location—forever.
Tier 1: Library
Small Camp (<100) $5,000
Mid-Size (100–499) $7,500
Enterprise (500+) $10,000
- Full access to digital "Wisdom Vault"
- Seasonal blueprints & Day-by-day guides
- Ceremony & Rites of Passage scripts
- "Powered by" badge for marketing
Tier 2: Guided
Small Camp (<100) $7,500
Mid-Size (100–499) $10,000
Enterprise (500+) $15,000
- Everything in Tier 1
- 3 Seasonal strategy calls with Susie
- Curriculum integration support
- Staff science digestible explainers
Tier 3: Master
Small Camp (<100) $10,000
Mid-Size (100–499) $15,000
Enterprise (500+) $20,000
- Everything in Tier 2
- Staff Training workshop
- Site-specific adaptation
- Founder-led staff intensive
The ROI: If you charge $500 per camper, a $5,000 license pays for itself with your first 10 enrollments. After that, every cent generated belongs entirely to your program.
The Full Business License
Launch the Movement. Own the Brand.
This is the "Restaurant." You don't just get the recipes; you get the brand, the marketing engine, and the Founder’s direct mentorship. You become a Wild Earth Wisdom camp.
Who This Is For
- Mission-Driven Entrepreneurs: Build a business that aligns with your soul and provides a legacy for your family.
- Visionary Educators: Step out of the classroom and build your own "Wild Earth" ecosystem.
- Legacy Builders: Own a territory and be the go-to authority for nature-based rite-of-passage work in your region.
The Full Ecosystem
- Exclusive Branding: Full rights to the Wild Earth Wisdom name, logo, and reputation.
- The Business Engine: Every template we use—from marketing and registration to parent comms.
- Mentorship: Direct, one-on-one consulting with Susie Kincade to help you hire, train, and launch.
- Territory Protection: We will not license another camp in your immediate backyard.
License Investment & Tiers
Standard
- Access to complete curriculum
- Operational handbook
- Brand assets
- Perpetual license
Guided
- Everything in Standard
- 25 hours structured online training
- Guided support through launch
Ultra
- Everything in Guided
- Five days in-person mentorship
- On-site camp shadowing
Licensing is a one-time investment, with no renewals, royalties, or ongoing fees.
Revenue Potential
Fees: Younger day camps: $425 | Older youth day camp with one overnight: $550-575
$15,300
3 Younger sessions (12 campers)
$13,800
2 Older sessions (12 campers)
$29,100
Total Summer Potential
Investment Recovery Timeline
Based on historical performance, operators recover their initial license investment within this period.
Timeline depends on:
- • The number of camps run per year
- • Local pricing decisions
- • Community engagement and repeat families
- • Operational efficiency
This model rewards consistency and relationship-building rather than rapid scaling.
Next Steps for the Full License
Discovery Call
We meet to see if our values and visions align.
Territory Audit
We analyze your local market and land access.
The Launchpad
6 months of intensive business and curriculum training.
Two Licensing Options at a Glance
Curriculum License
Focus on content integration
- 16 Years of Field-Tested Content
- One-Time Perpetual Payment
- Use "Wild Earth Wisdom" Modified Branding ("Powered by" only)
- Business & Marketing Systems
- Direct Mentorship & Site Visit
- Territory Exclusivity
Full Business License
Focus on full business growth
- 16 Years of Field-Tested Content
- One-Time Perpetual Payment
- Full Brand Rights
- Business & Marketing Systems
- Direct Mentorship & Site Visit
- Territory Exclusivity
Because the web of life is waiting.
The children in your community are ready to fly. They just need a place to stand, to call from, and a mentor who knows the way.
Whether you start small with our curriculum or go all-in with a full license, the mission is the same: Reawakening the spirit of youth and their connection to all life on earth.
Book A Discovery Call with the Founder